Pick the sequence you need — welcome, launch, re-engagement, nurture — describe your offer in a few lines, and get the full set of emails back written in order, on message, and ready to edit.
Built for founders, marketers and small teams who know email works, and never get round to writing the next twelve.
Not because the ideas are missing. Because a launch needs six emails, a welcome flow needs five, and writing the second one is where the afternoon goes. Most sequences die at email three.
Every sequence starts from nothing. You rewrite the same welcome email for the fourth time and it still takes a morning.
Start from a draft, not a cursorKnowing what email four should do, and how it differs from email three, is the actual skill. It is also the part nobody teaches you.
Sequence shape built inA freelance sequence is a four-figure invoice and a two-week wait. Fine for a flagship launch, hard to justify for a re-engagement flow.
In-house speed, no retainerThree emails of a seven-email launch is not seventy percent of the result. Unfinished sequences are the most common leak in a small list.
Finish the whole setYou bring the offer and the audience. The sequence structure and the first full draft come from EmailCrafter.
Choose the flow you need — welcome, launch, cart recovery, re-engagement, nurture, post-purchase. Each one carries a proven order and a job per email.
What you sell, who it is for, the objection you hear most, and the action you want. A few lines, not a creative brief.
The full sequence comes back at once — subject lines, body copy and calls to action, written to build across the flow instead of repeating it.
Rewrite anything that is not in your voice, regenerate an email that missed, then copy the finished text into the platform you already send from.
Each sequence is a structure, not a template to fill in: every email knows what the one before it said and what the next one has to do.
Turn a new subscriber into someone who opens the next one: who you are, what to expect, and the first useful thing.
Build from problem to proof to offer to deadline, so the sell lands on a list that has been warmed rather than surprised.
Useful email on a schedule you can keep, holding attention between launches without begging for it.
Give a quiet list a reason to come back, and a clean way to leave if they are not coming.
Handle the objection, restate the offer and make finishing easy — without three days of nagging.
Reduce buyer's remorse, get people using what they bought, and open the door to the next purchase.
The full sequence library and per-flow email counts are being finalised ahead of launch.
The two usual options are paying someone four figures a sequence, or writing it yourself between everything else. Neither is why your email list is underperforming.
| Freelance copywriter | Writing it yourself | EmailCrafter | |
|---|---|---|---|
| Time to first draft | One to three weeks | Whenever the week allows | Minutes |
| Sequence structure | Comes with the writer | You research it each time | Built into every flow |
| Cost per sequence | Four figures is normal | Your own hours | One flat subscription |
| Revisions | Booked and billed | Endless, by definition | Regenerate any email |
| Sounds like you | After a voice brief | Yes, when it gets written | Your draft, your edits |
It writes the emails. You keep sending from the platform you already pay for and trust with your list.
The draft is a starting point with the structure solved. The judgement about your business stays yours.
No contacts, no scraping, no lists for sale. You bring the audience you have earned.
No. That is the point. You describe your offer and audience in plain language, and the sequence structure — what each email does and the order they go in — is handled for you. Being able to tell when a sentence is not how you would say it is enough.
No. EmailCrafter writes them; you send them from wherever you send email today. You copy the finished text across, which means no access to your list, no new sending reputation to build, and no reason to move platforms.
It will sound like a competent draft of your brief, which is not quite the same thing. Expect to rewrite lines, cut a paragraph and change an opening — the work it removes is structure and the blank page, not your voice. The more specific your brief, the closer the first pass lands.
Yes. If one email in the flow misses, regenerate that one on its own rather than rerunning the set and losing the drafts you were happy with.
Generation limits are being set as part of launch pricing, and will be published in full here before anyone is asked to pay. Request access and you will get the details as soon as they are confirmed.
Pricing is not final and is not published yet. Rather than post a number that might change, we would rather tell you once, accurately — ask for early access and pricing goes to that list first.
EmailCrafter is in build. This page describes what it does and how it is meant to be used; the early access list is how you find out when it opens, and places are limited so the first release stays supportable.
Send a line about your business and the sequence you would run first. You will hear when EmailCrafter opens, with pricing and limits confirmed — before anything is charged.
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